Gearing up for 2012 sampling tours, building your eco-friendly brand across the nation
Full Motion Marketing,INC award winning marketing agency specializing in brand promotions, events, grassroots, experimental and cause-related marketing, has announced a national product and sampling services for eco-friendly brands.
Full Motion Marketing has developed strategies to track real results through interactive promotional events. FMM pioneered the first national all eco-friendly tour many years ago. They have been involved in green marketing and sampling when the word green was foreign. FMM has partnered in past years with retailers such as Wal-Mart and Lowe’s. Clients include Bayer Advanced, Bosch, Scott Natural Towels, National Biodiesel Board and many others. In 2008, FMM received the national GREENS Award for Top Environmental Mobile Marketing Tour. FMM founded the National Clean Air Green Tour.
FMM realizes brands are gearing up for the 2012 experimental marketing season. FMM will take your eco-friendly brands to new heights with a 360 Eco-Friendly Sampling Tour. All branding tours will involve hands-on sampling and product awareness, social media, internet marketing and will reach your target demographic. Full Motion Marketing utilizes sustainable procedures such as biodiesel vehicles, mobile solar energy for displays and eco-friendly marketing displays.
About FMM
Full Motion Marketing Inc., 7-year old, independent marketing and brand promotion agency headquartered in Pensacola, Florida. FMM emphasizes the power of an idea, and specializes in brand, cause, sports marketing and media/entertainment properties. Some past and previous clients include PGA, Champions Tour, Scott Naturals, Lowe’s, Codemasters, Ethanol, Oberto Beef Jerky, Southwest Airlines and FOX. FMM has a proven track record in the creation, development and management of award-winning national and international brand initiatives, and has deep capabilities ranging from brand promotion, strategy and activation, live events, sports marketing, experiential marketing, public relations, website design and sweepstakes management.

For media or sampling inquiries, contact James Paar at 251.981.9920, or email jim@fullmotionmarketing.com.

The National Clean Air Green Tour is the world's largest grassroots mobile green event. This national tour has reached millions over the past five years and has an opportunity for you to make the same impact. This year by request of so many fans we are launching an internet based show educating consumers about green tips, awareness of green products, interviews, onsite visitations, and some great shows reaching millions. The 2012 National Clean Air Green Tour will feature the latest in product information, tips, and unlimited networking opportunities. Whether your company has green products or not, the Clean Air Green Tour gives your brand a positive message. This event offers you the opportunity to tour innovative displays from our sponsoring brands and give consumers ideas save money through green decisions. More than 2,000,000 participants have visited our mobile event in 3,200 communities across the U.S.


Now in its 6th year, this event is coordinated nationally by Full Motion Marketing in collaboration with dozens of outstanding partner organizations. It takes place annually at the start of Summer and covers more than 40 states, traveling through some 1,500 communities, appearing on many TV & radio morning shows, to date has planted more than 200,000 trees and will be stopping at a community near you. This year we are doing community gardens in urban areas, our popular tree plantings, and launching REGROW AMERICA.

Clean Air Green Tour TV will be aired at every event to expand our reach. We give consumers simple to complex steps in going green.


Why Clean Air Green Tour?

…because the Clean Air Green Tour has been running annually for six years and has become the most requested green marketing tours for consumers and events.

-Our tour targets “Green Moms” more than any other mobile marketing campaign
-50 stops with over 20 million impressions
-Over 150 days of national visibility
-The Clean Air Green Tour attracts lots of media
-Green is not a fade it is our future
-Loyal consumers year after year
-Customized integrated marketing and communications program for each sponsor
-Developed many high level relationships over the years
-Creates a positive message for your brand
-2012 is the first year for our new community organic garden program
-The tour makes a lasting impression on consumers

2012 promises to bigger than ever with new fully sustainable mobile displays.

For more information contact the Clean Air Green Tour at www.cleanairgreentour.com or call 251-981-9920
A production of Full Motion Marketing

Can NASCAR go green and still have the fan base?

Leilani Munter puts green in NASCAR on the map at Daytona this year as first 100% eco supported race car. The mission of Leilani's Eco Dream Team is to send powerful messages to the number one spectator sport in America, calling to action 100 million race fans in the US to make a difference by spreading environmental awareness about sustainable living alternatives, clean energy, alternative fuel vehicles, and environmental legislation. Additionally, Leilani hopes her efforts will encourage racing sanctioning bodies to increase their environmental initiatives with expanded recycling programs and the use of alternative fuels.

About Leilani Munter
Leilani Munter is Carbon Free Girl is a professional race car driver and environmental activist. She holds a bachelors degree in biology specializing in ecology, behavior and evolution from the University of California San Diego. Since 2007, Leilani has been adopting an acre of rainforest for every race she runs and is a long time vegetarian and eco activist. She is the first Ambassador of the National Wildlife Federation and is politically active in the legislative fight for the environment. She has made several visits to Capitol Hill to speak with members of Congress on behalf of clean energy and climate change legislation.

Leilani is the fourth woman in history to race in the Indy Pro Series, the development league of IndyCar. She set the record for the highest finish for a female driver in the history of Texas Motor Speedway when she finished fourth in 2006. Her racing accomplishments have landed her on the pages of USA Today, Italian Vogue, Esquire, ESPN and Sports Illustrated named her one of the top ten female race car drivers in the world.

If your company wants to sponsor Leilani Munter this year or for 2011 please contact Jimmie Paar at Full Motion Marketing, www.fullmotionmarketing.com or call 251-981-9920.

This year we have some incredible pricing for the last few races. Sponsors filling quickly so contact us soon.

Today we walked in Biloxi Mississippi for a great cause. We started at a great memorial that we will all remember, the Katrina Hurricane Memorial. That was truly a disaster that we want to put behind. Brent Evans and Raleigh Hoke spoke about the importance of water and why Aveda Salons worldwide and Gulf Restoration Network are working hard to support clean water on our coast. Aveda has been doing this for the last couple of years by partnering with great groups like the Gulf Restoration Network and Clean Air Green Tour.
Gulf Restoration Network works to build a unified voice for the protection of restoration of the Gulf of Mexico's natural resources and beauty.

Today the walk consisted of a beautiful 6km through downtown Biloxi past the Hard Rock Casino, Beau Rivage, and along the beautfiul coast. The walk end at Town Green Park and concluded with a couple of drawings and guest speaker James Paar of Clean Air Green Tour. James spoke about what the Clean Air Green Tour has been doing since 2006 and has planted over 150,000 trees and traveled the country educating consumers about how they can help. The 2010 Clean Air Green Tour will start in June and hit the road with new sponsors and a new message.

The Aveda Walk for Water raised $1,692 for Gulf Restoration Network!!

There were 35 walkers present, representing 10 Aveda Salons:
- Attitudes & Co (Mobile, AL)
- Chuck Kelly Salon (Gulfport, MS)
- Cut N Up (Orange Beach, AL)
- Derfini Salon (Biloxi, MS)
- Fusion Spa Salon (Orange Beach, AL)
- Fusion Spa Salon (Spanish Fort, AL)
- Hard Rock Spa (Biloxi, MS)
- Salon West 54 Hundred (Mobile, AL)
- The Fairhope Salon & Spa (Fairhope, AL)
- Todd Boswell Salon (Ocean Springs, MS)

For more information on the Gulf Restoration Network go to www.healthygulf.org and also visit Aveda at www.aveda.com. We would appreciate your support to the Clean Air Green Tour with a small donation for REGROW AMERICA this year, to donate go to www.cleanairgreentour.com .

REGROW AMERICA CAMPAIGN
Can one tree make a diiference? Yes, the Clean Air Green
Tour has started a new campaign this year and our goal is
to plant one million trees.
This will have an incredible impact on the environment
and will produce new growth to areas in the world damaged
by storms and natural disaster. By simply donating $5 dollars
we will plant a tree in your honor and the honorof a loved
one such as a fallen soldier.

The Clean Air Green Tour has donated more trees to the
environment than any other single mobile marketing tour.
We purchase trees from growers around the nation and work
with communities in delivery a better environment for our
future.

In 2009 we went into one of the hardest hit communities
in Detroit and participated in a complete city park renovation.
By creating this new green space we get kids focus off of
drugs and out of gangs. This was so rewarding and consisted
of new park benches, 28 large trees, and most of all brought
the community together. Best part of this, our sponsors are
the hero’s in these communities.

The Clean Air Green Tour is partnered with many Federal,
State, and local forestry departments bringing their expertise.
As a part of last years commitment we worked with the
Kentucky Department of Forestry proving that strip mines
can be revitalized. We planted thousands of trees in one
afternoon. We are excited to go back in 2010 and see how
nature is taking its course.

Take the first step now in making a positive impact on our
environment.

To Donate go to: http://www.cleanairgreentour.com

WALK FOR PEOPLE. WALK FOR PLANET. WALK FOR WATER.

Last Earth Month we let our feet do the talking with our first-ever Aveda Walk for Water. Over 130 walks were held around the world for clean water.

The Aveda Walk for Water happens in cities all over the world during the week of Earth Day, April 22—to raise awareness and funding for clean water organizations. Find a walk near you here.

Find your local Earth Month Leader Salon/Spa here. Earth Month Leaders are locations that met or exceeded their Earth Month fundraising goals.



TAKE YOUR OWN STEPS.

Clean water makes a world of difference, and conservation is one of the easiest, most inexpensive ways to prevent water shortages. It's a simple as becoming more aware, and using less each time you use water:

Use less water in your home and yard to prevent wastewater and pollution from runoff. Sweep driveways and sidewalks, rather than hosing them down.
Use pesticides sparingly—if at all—and compost leaves and yard clippings for use as natural fertilizer in your garden or yard.
Pick up—and properly dispose of—pet waste, trash and other debris in your neighborhood; street gutters and storm drains often run directly into lakes, streams, rivers and wetlands.
Keep your car clean and green: choose a professional car wash that recycles its water; promptly repair auto leaks; and recycle used motor oil—a single quart that seeps into groundwater can pollute 250,000 gallons of drinking water*.
Properly recycle electronics, appliances, compact fluorescent light bulbs (CFLs), silver batteries and paint to keep toxic pollutants out of your water.

* Source: National Resources Defense Council, "How to Clean Up Our Water," 2001

Last night President Obama approved offshore drilling in the Florida waters for additional oil to get the United States through the next 5-10 years.
With that said how do you really feel about our President's stand on green? Does President Obama truly care about the environment or is he falling into the political landslide.

I remember when he ran for office he spoke about creating jobs in the green industry of power not oil. Also he has approved 8.3 billion in building the first nuclear power plant in three decades, does that count as "Hope and Change"? What happened to the solar, wind farms, green jobs, and green promises?

I stand on a neutral political level voting for the person with the ideas I feel helps this planet and its people. Let me hear your thoughts about what is going on in the United States with green energy.

Also visit us starting late Spring for Clean Air Green Tour TV at http://www.cleanairgreentour.com .